Terms and conditions.
for services of Seiler & Siebert GbR, Philipp Seiler and Filip Siebert, Erika-Mann-Straße 23, 80636 Munich, Germany — hereinafter “we”. Our offer is aimed exclusively at businesses. This is a courtesy translation; in case of discrepancies, the German version prevails.
§ 1 Scope
(1) These General Terms and Conditions (T&Cs) apply to all contracts between us and our customers for services in the field of Generative Engine Optimization (GEO), in particular the AI Recommendation Check, the 30-Day AI Recommendation Sprint and the AI Radar.
(2) Our services are aimed exclusively at business customers within the meaning of § 14 of the German Civil Code (BGB), i.e. natural or legal persons or partnerships with legal capacity who, when concluding the contract, act in the exercise of their trade or self-employed profession. We do not enter into contracts with consumers (§ 13 BGB). By placing an order, the customer confirms that they are acting as a business.
(3) Deviating or supplementary terms and conditions of the customer apply only if we have expressly agreed to them in text form.
§ 2 Conclusion of contract
(1) The presentation of our services and prices on the website is not a binding offer but an invitation to enquire with us.
(2) On request, we prepare an offer in text form (e.g. by email). The contract is concluded when the customer accepts this offer in text form. Our offers are valid for 14 days from receipt unless stated otherwise in the offer.
(3) The free quick check and the free initial consultation are non-binding. They do not create a contract or any obligation to place an order later.
(4) The contract language is German.
§ 3 Services
(1) The nature and scope of the services are set out in our offer and in the service description on our website referred to there. In overview:
- AI Recommendation Check: AI audit with at least 30 industry-specific search queries in ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews, competitor benchmarking, an error and false-data log, and a strategy meeting (45 minutes) with an action plan. Delivered within 5 working days.
- 30-Day AI Recommendation Sprint: all services of the Check, correction of incorrect data records at the source (industry directories, map services and knowledge bases), schema and AI-specific preparation of the website, setup of an AI-optimised review system (reputation boost system), and a before-and-after success measurement after 30 days.
- AI Radar Basic: monthly monitoring with standard reporting, correction of newly arising errors as needed, competitor monitoring, and one strategy call per quarter.
- AI Radar Pro: monthly monitoring with detailed reporting and live alerts, immediate priority correction of newly arising errors, one new AI-optimised piece of content per month, active tracking of new competitors, a monthly check-in and one strategy meeting per quarter.
(2) We provide our services with care and in line with the current state of the art. What answers AI systems and search engines give is determined solely by their operators. We therefore owe the agreed activities, but not a particular result, in particular no specific mention, placement or frequency in AI answers or search results.
(3) We submit corrections with third-party providers (e.g. Google, Bing, Apple, industry directories) and follow them up. Whether and when a third-party provider adopts them is outside our control.
(4) We may use third-party software and services to provide our services.
§ 4 Prices and payment
(1) The prices stated in the offer apply. All prices are net, plus statutory value-added tax.
(2) We work on a prepayment basis. Invoices are payable by bank transfer within 7 days of the invoice date without deduction. We begin work after receipt of payment; the stated periods (e.g. 5 working days, 30 days) run from receipt of payment and the kick-off call.
(3) AI Recommendation Check: €690 net, due before the start.
(4) 30-Day AI Recommendation Sprint: €2,490 net, due before the start. The AI Recommendation Check is included.
(5) AI Radar: Basic €249 net per month, Pro €590 net per month, in each case due monthly in advance. For start and term, see § 7.
(6) If the customer defaults on payment, we may suspend our services after prior notice in text form until payment is received. The statutory default interest for transactions between businesses applies (§ 288(2) BGB).
§ 5 Rework commitment for the 30-Day AI Recommendation Sprint
(1) At the end of the Sprint, as part of the before-and-after success measurement, we run the same search queries as in the AI Recommendation Check again in the same AI systems. If the customer is overall mentioned no more often than in the AI Recommendation Check (no measurable improvement), we continue optimising at no additional charge.
(2) This rework comprises services of the same scope as the Sprint (in particular further corrections to sources, company data and website content) and is limited to 30 days from the measurement under paragraph 1.
(3) A prerequisite is that the customer has paid for the Sprint in full and has met their cooperation duties under § 6, in particular has provided access and approvals on time. Delays on the customer's side postpone the measurement accordingly.
(4) This commitment does not entail a refund of fees already paid or any particular result; § 3(2) remains unaffected.
§ 6 Customer cooperation
(1) The customer provides us with the information, access (e.g. to business profiles, directory listings and the website) and approvals needed for the service. They give approvals within 5 working days of our request, usually by email.
(2) The customer is responsible for the accuracy of the information they provide and for the content they approve. They warrant that they hold the rights to the content they provide (e.g. texts, images, logos).
(3) If cooperation is delayed, the affected deadlines and dates are postponed accordingly. Our entitlement to payment remains unaffected.
(4) Calls take place by video or phone. Appointments can be rescheduled free of charge up to 24 hours in advance.
§ 7 AI Radar: start, term and termination
(1) The AI Radar begins at the time agreed in the offer. We record the variant (Basic or Pro) in the offer.
(2) The minimum term is 3 months. After that, the contract renews for one month at a time and can be terminated by either party with one month's notice to the end of a month. Termination effective at the end of the minimum term is possible with the same notice period.
(3) Termination requires text form (e.g. email). The right to extraordinary termination for good cause remains unaffected.
§ 8 Territory protection
(1) As long as a contract for the 30-Day AI Recommendation Sprint or the AI Radar is running with the customer, we will not provide these services to any other business in the same industry in the same region (one spot per industry and region).
(2) We record in the offer which industry and which region apply. No territory protection applies to the AI Recommendation Check alone.
(3) Territory protection ends when the last running contract for the Sprint or the AI Radar ends.
§ 9 Rights of use
(1) Upon full payment, the customer receives a non-exclusive right of use, unlimited in time and territory, for their own purposes in the results we create for them (e.g. reports, texts, templates, website content).
(2) Our methods, question catalogues, evaluation templates and general know-how remain our property and we may continue to use them.
§ 10 Confidentiality and access credentials
(1) Both parties treat confidential information of the other party that they learn of in the course of the cooperation as confidential. This continues after the end of the contract.
(2) We use the customer's access credentials exclusively to perform the contract and store them securely. After the contract ends, we delete them; the customer should then change any passwords they provided.
§ 11 Liability
(1) We are liable without limitation for intent and gross negligence, for injury to life, body or health, and under the German Product Liability Act.
(2) In cases of slight negligence, we are liable only if we breach an essential contractual obligation, that is, an obligation whose fulfilment makes the contract possible in the first place and on which the customer may regularly rely. In this case, liability is limited to the foreseeable damage typical for this type of contract.
(3) We are not liable for decisions and changes by third-party providers (e.g. AI systems, search engines, map services, directories) or for lost orders resulting from AI answers, unless paragraph 1 applies.
(4) These rules also apply to our vicarious agents.
§ 12 Defects
The customer notifies us of obvious defects in reports and other results in text form within 14 days of receipt. We first remedy justified defects by rectification. Claims for defects become time-barred one year after handover; this does not apply in the cases of § 11(1).
§ 13 Data protection
Information on the processing of personal data can be found in our privacy policy. Where we process personal data on behalf of the customer, we will, on request, conclude a data processing agreement under Art. 28 GDPR.
§ 14 Final provisions
(1) The law of the Federal Republic of Germany applies, excluding the UN Convention on Contracts for the International Sale of Goods.
(2) The place of performance is Munich. If the customer is a merchant, a legal entity under public law or a special fund under public law, the exclusive place of jurisdiction is Munich.
(3) Amendments and additions to the contract require text form.
(4) Should any provision of these T&Cs be invalid, the validity of the remaining provisions remains unaffected.